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SaaS · Northwind SaaS

How Northwind 3× onboarding capacity with an agent network

Replacing a manual 14-step onboarding with autonomous agents — without growing the CS team.

onboarding throughput
−62%
time to value
+28
NPS
Northwind SaaS screenshot

Northwind's onboarding was a hand-rolled mix of Notion docs, Slack pings and manual provisioning. It worked at 50 customers a quarter; it broke at 200.

We mapped the full onboarding flow, identified seven judgement-heavy steps, and built specialist agents for each — orchestrated through a shared memory and an oversight console for the CS team.

The result: same team size, three times the throughput, and the CSMs now spend their time on strategic accounts instead of password resets.

Ready when you are

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